Welcome to the March issue of CODAmagazine, where we share the best design + art projects from all over the world. We’re an online community for artists, design professionals, and industry resources to showcase their work, collaborate with one another, and find the creative resources they need for future projects.
Experiential art is gaining in popularity and popping up in unexpected places, largely attributed to the variety of immersive and interactive elements facilitated by advancements in technology and innovative creative minds.
Individual artists and creative teams are not just responsible for the spectacular experiences at public festivals, HQs of companies, and flagship stores that blur the lines between physical and digital art and design– they are being sought out for commissions – to make experiential art because it is also big business. Visitors and customers are voting with their money, proving people are willing to pay for high-quality art experiences.
Through immersive installations, participants are transported into sensory-rich environments, where they can explore, interact, and lose themselves in the artistry. These installations weave together technology, multimedia, and physical space to create captivating experiences that spark a sense of wonder and awe.
Barriers between artists and audience members are fuzzier than ever: From illuminated bridges or sidewalks that make music to multisensory art projects with motion and sound sensors, opportunities to partake in the production of the art itself are becoming more and more common.
These experiences invite viewers to become active participants in the creative process. Participants contribute to the narrative or co-create artworks, fostering a profound sense of connection and ownership. With each new installation and participatory experience, audiences are invited to feel and think. By challenging traditional notions of art consumption, experiential art invites us to embrace the unknown, opening doors to new levels of appreciation.
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